Title: How Does Impression Count Work?
Last modified: August 24, 2016

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# How Does Impression Count Work?

 *  [Scott DeLuzio](https://wordpress.org/support/users/scottdeluzio/)
 * (@scottdeluzio)
 * [11 years, 2 months ago](https://wordpress.org/support/topic/how-does-impression-count-work/)
 * I have a brand new site that has only had a total of 295 pageviews since it was
   set up according to Google Analytics.
    I installed AdRotate a few days after 
   setting up the site. I just checked the number of impressions that the ad groups
   have received, and they are at about 3500 impressions each. The groups do not
   have any rotating ads – just one ad so far per ad group. It doesn’t seem like
   it’s possible to have so many impressions with so few pageviews, or maybe I’m
   not understanding what is being counted as an impression.
 * [https://wordpress.org/plugins/adrotate/](https://wordpress.org/plugins/adrotate/)

The topic ‘How Does Impression Count Work?’ is closed to new replies.

 * ![](https://ps.w.org/adrotate/assets/icon-256x256.gif?rev=3117289)
 * [AdRotate Banner Manager](https://wordpress.org/plugins/adrotate/)
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 * 0 replies
 * 1 participant
 * Last reply from: [Scott DeLuzio](https://wordpress.org/support/users/scottdeluzio/)
 * Last activity: [11 years, 2 months ago](https://wordpress.org/support/topic/how-does-impression-count-work/)
 * Status: not resolved