jQuery Cycle Plugin in WordPress?

So, this page
has a great cycle plugin that I want to use on my wordpress theme. I am having no luck. How do you incorporate this in?

If there’s a better way of doing it – I’m trying to reproduce the content scrolling posts on http://www.mybiolumix.com on the right side sidebar. (Like in the testimonials section)

Someone please reply…no one ever answers on these forums.