Title: PayPal conversion tracking issue
Last modified: February 17, 2021

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# PayPal conversion tracking issue

 *  Resolved [jamiek47](https://wordpress.org/support/users/jamiek47/)
 * (@jamiek47)
 * [5 years, 3 months ago](https://wordpress.org/support/topic/paypal-conversion-tracking-issue/)
 * Hi,
 * I haven noticed in my Google Analytics that most of my conversions are coming
   from the referral of paypal.com. It looks like this is because people are leaving
   my site going to paypal.com to pay and then come back. I have now added this 
   to referral exclusions list in my Google Analytics account.
 * I think this is also affecting my Google Ads conversion data.
 * Is there any referral exclusions list in Google Ads or will excluding in Google
   Analytics be enough for conversions to start tracking correctly?
 * Thanks,
    Jamie

Viewing 3 replies - 1 through 3 (of 3 total)

 *  Plugin Author [alekv](https://wordpress.org/support/users/alekv/)
 * (@alekv)
 * [5 years, 3 months ago](https://wordpress.org/support/topic/paypal-conversion-tracking-issue/#post-14063354)
 * Hi Jamie
 * Due to how Google Ads tracks conversions there is no need for a referral exclusion,
   hence there is not such an option.
 * But, conversion will not be measured if a buyer doesn’t reach the purchase confirmation
   page.
 * You need to make sure, when using off site payment gateways like Paypal, to redirect
   back the visitors to the WooCommerce purchase confirmation page. If that redirect
   doesn’t happen, or if buyers stop the redirect before it happens, the conversions
   will not be tracked.
 * This is why we recommend only using on-site payment gateways.
 * (off-site payment gateways being the ones that redirect away from the shop to
   facilitate the payment and then redirect back to the shop after successful payment)
 * [https://docs.woopt.com/wgact/#/requirements?id=payment-gateways](https://docs.woopt.com/wgact/#/requirements?id=payment-gateways)
 *  Thread Starter [jamiek47](https://wordpress.org/support/users/jamiek47/)
 * (@jamiek47)
 * [5 years, 3 months ago](https://wordpress.org/support/topic/paypal-conversion-tracking-issue/#post-14063422)
 * Hi [@alekv](https://wordpress.org/support/users/alekv/)
 * Thanks for the reply.
 * I am using PayPal express checkout which isn’t a typical PayPal transaction. 
   The user has to return to the site after logging into to PayPal in the popup 
   and confirm the order.
 * I’m a bit baffled why my ad conversions are so low then if the referrer isn’t
   the issue as 95% of my traffic is paid :/
 *  Plugin Author [alekv](https://wordpress.org/support/users/alekv/)
 * (@alekv)
 * [5 years, 3 months ago](https://wordpress.org/support/topic/paypal-conversion-tracking-issue/#post-14063448)
 * I only can recommend to try out an on-site payment solutions. There ore on-site
   gateways for WooCommerce that work with PayPal too, but I can’t tell you from
   top of my head which ones those are. You’ll have to find out on woocommerce.com

Viewing 3 replies - 1 through 3 (of 3 total)

The topic ‘PayPal conversion tracking issue’ is closed to new replies.

 * ![](https://ps.w.org/woocommerce-google-adwords-conversion-tracking-tag/assets/
   icon-256x256.png?rev=2704744)
 * [Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing](https://wordpress.org/plugins/woocommerce-google-adwords-conversion-tracking-tag/)
 * [Frequently Asked Questions](https://wordpress.org/plugins/woocommerce-google-adwords-conversion-tracking-tag/#faq)
 * [Support Threads](https://wordpress.org/support/plugin/woocommerce-google-adwords-conversion-tracking-tag/)
 * [Active Topics](https://wordpress.org/support/plugin/woocommerce-google-adwords-conversion-tracking-tag/active/)
 * [Unresolved Topics](https://wordpress.org/support/plugin/woocommerce-google-adwords-conversion-tracking-tag/unresolved/)
 * [Reviews](https://wordpress.org/support/plugin/woocommerce-google-adwords-conversion-tracking-tag/reviews/)

 * 3 replies
 * 2 participants
 * Last reply from: [alekv](https://wordpress.org/support/users/alekv/)
 * Last activity: [5 years, 3 months ago](https://wordpress.org/support/topic/paypal-conversion-tracking-issue/#post-14063448)
 * Status: resolved