Title: Undefined Variable &#8211; Enhanced Conversions
Last modified: April 6, 2024

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# Undefined Variable – Enhanced Conversions

 *  Resolved [rumcool](https://wordpress.org/support/users/rumcool/)
 * (@rumcool)
 * [2 years, 1 month ago](https://wordpress.org/support/topic/undefined-variable-enhanced-conversions/)
 * Good evening,
 * I followed the guide below to set up Enhanced Conversions for Google Ads on Google
   Tag Manager.
 * However, the variables I create don’t contain any values (undefined). I have 
   ensured that the Data Layer Variable Names match the labels in the data layer,
   i.e. ‘billing_email’, ‘billing_city’, ‘billing_first_name’, etc.
 * What could be going wrong?

Viewing 5 replies - 1 through 5 (of 5 total)

 *  Plugin Author [Torben Lundsgaard](https://wordpress.org/support/users/torbenlundsgaard/)
 * (@torbenlundsgaard)
 * [2 years, 1 month ago](https://wordpress.org/support/topic/undefined-variable-enhanced-conversions/#post-17558731)
 * Please go to ‘GTM Kit > Help > Support > Share system data with the GTM Kit support
   team’ and enter the support ticket: FS794-BFA5E
 *  Thread Starter [rumcool](https://wordpress.org/support/users/rumcool/)
 * (@rumcool)
 * [2 years, 1 month ago](https://wordpress.org/support/topic/undefined-variable-enhanced-conversions/#post-17559408)
 * Hi Torben,
 * I have shared the system data with you.
 *  Plugin Author [Torben Lundsgaard](https://wordpress.org/support/users/torbenlundsgaard/)
 * (@torbenlundsgaard)
 * [2 years, 1 month ago](https://wordpress.org/support/topic/undefined-variable-enhanced-conversions/#post-17559524)
 * Your settings are OK
 * Be aware that the user data is only avilable on the purchase event on the `/checkout/
   order-received` page
 * The data layer node for e-mail is `ecommerce.customer.billing_email` and not 
   just `billing_email`
 *  Thread Starter [rumcool](https://wordpress.org/support/users/rumcool/)
 * (@rumcool)
 * [2 years, 1 month ago](https://wordpress.org/support/topic/undefined-variable-enhanced-conversions/#post-17559582)
 * Hi Torben,
 * It all works perfectly now.
 * Adding ‘ecommerce.customer.’ did the job.
 * Thank you
 *  Plugin Author [Torben Lundsgaard](https://wordpress.org/support/users/torbenlundsgaard/)
 * (@torbenlundsgaard)
 * [2 years, 1 month ago](https://wordpress.org/support/topic/undefined-variable-enhanced-conversions/#post-17559592)
 * You are welcome

Viewing 5 replies - 1 through 5 (of 5 total)

The topic ‘Undefined Variable – Enhanced Conversions’ is closed to new replies.

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 * 5 replies
 * 2 participants
 * Last reply from: [Torben Lundsgaard](https://wordpress.org/support/users/torbenlundsgaard/)
 * Last activity: [2 years, 1 month ago](https://wordpress.org/support/topic/undefined-variable-enhanced-conversions/#post-17559592)
 * Status: resolved