• There are two aspects of this plugin that may raise reservations. First, the name: “The Innovative Form Builder,” as it’s difficult to determine what makes it innovative. Second, the extremely small number of fields. However, this is a new product from the team behind excellent WordPress plugins such as wpDataTables and Amelia. Additionally, a major plus is their integration with IvyForms. Thus, it appears poised to become a significant player in the WordPress forms market. It’s worth watching, testing, and waiting for future versions.

    The plugin performs quite well in terms of server memory usage—around 170 KiB—and the user interface is very pleasant. This also applies to the generated forms, which are visually appealing.

    It’s a shame that you can’t test how the conditional logic works. In my opinion, completely disabling this feature is a mistake, as most free plugins include it, even in a limited form. Therefore, without this information, it’s difficult to decide whether to purchase the Pro version, since you don’t know how the conditional logic works or how advanced it is. This also applies to customizing form styles—the biggest surprise—including colors and field appearance, as the Style tab is currently disabled and labeled “SOON.”

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  • Plugin Support Milos Jovanovic

    (@milosjovanovicwpdt)

    Hello,
    Thank you for the thoughtful review. We really appreciate it.
    We’re glad to hear you’re enjoying the performance and UI; that’s been a big focus for us from the start.

    You’re absolutely right that IvyForms is still evolving. Features like conditional logic improvements and styling are already in progress, with the Style tab coming in an upcoming update. We’re also continuously expanding the available field types, which will broaden the range of use cases over time. In addition, we’ll be working on a solution for all free users, so they can test premium features and functionalities before making a decision.

    In the meantime, all premium plans are covered by a 15-day money-back guarantee, so everything can be tested risk-free.

    Thanks again for your kind words and for seeing the potential in IvyForms; feedback like this means a lot to us.

    Kind regards,
    Milos

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