Analytics conversion event tracking
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I have 3 popups: one with a link to a product page, one with a MailPoet subscription form and one with a Contact Form 7 form. In Google Analytics, I only see conversions for the popup with the link, but I know for a fact that the other forms are converting too.
To me, any action taken on a popup that isn’t a “close” should be viewed as a conversion. This is because the contents of the popup can be safely assumed to contain a single desired action, which navigates to some other page.
So the best approach would be to trigger a conversion event whenever any link or any button is clicked in the popup, and even when the popup is “unloaded” for any reason that isn’t a “close” (clicking the “close” handle or outside the popup).
Alternatively, is there a way to trigger a conversion event myself by attaching a JS listener to the button (and without cancelling any default action)?
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