Please go to ‘GTM Kit > Help > Support > Share system data with the GTM Kit support team’ and enter the support ticket: FS807-A8318
I have just tested your site.
GTM Kit is configured correct and I have tested the checkout using Tag Assistant. As you can see the event begin_checkout is pushed to the datalayer and data is as it should be: https://imgur.com/a/YxKsRso
You may have a problem in your Google Tagmanager configuraion but GTM Kit is working as expected.
Great, thx for your support!
Replay from my marketing team.
purchase – Does not call before going to the payment steps in the shop. Instead, begin_checkout is called before moving to payment.
In addition, for the purchase action after payment by traditional transfer item_category returns ‘Gluten free’ instead of the correct category.
Regarding the question whether the no purchase before payment can stay. In my opinion it is important that it is before payment – otherwise many transactions will be lost.”
The begin_checkout event should be pushed on the /checkout/ page. I have verified that begin_checkout is being pushed as expected. The purchase event should be pushed once on the /checkout/order-received page
