Image alt text can not be customized per instance of image

When inserting an image using Elementor’s image element, the only option for alternative or “alt text” is to pull from the information assigned in the media library. This causes accessibility issues, since alt text is context sensitive. So a given image has different alt text appropriate depending on where it is inserted and what it is used for.

Please take a look at the alt text decision tree from W3C. Images have many different uses and purposes and we can not globally apply only one label to a given image every time it is used.

In the built in block editor, we are able to insert an image and customize the alt text for that particular insertion of the image. Which means if the alt text is changed later in the image library, it will not mess up what was put in with the image. And if the image is used for different purpose in the future, that will also not affect previously inserted images.

Being able to write context sensitive alt text is extremely important to web accessibility.