I believe this is what the plugin is generating:
<script language="javascript">
<!--
if (navigator.userAgent.match(/iPad/i) != null) {
document.write("<meta name=\"apple-itunes-app\" content=\"app-id=836522588\">\n");
}
else {
document.write("<meta name=\"apple-itunes-app\" content=\"app-id=836522588\">");
}
// -->
</script>
This looks correct to me.
However, immediately above that I see:
<meta name="apple-itunes-app" content="app-id=, affiliate-data=, app-argument=">
<meta name="google-play-app" content="app-id=sphinx.afl">
I don’t know if you added this manually or have another plugin installed? But either way, Safari will probably look at this first and ignore anything after that. In fact, when I open the site on an iPad I see the app banner appear and then immediately disappear.
Safari will only display a single App Banner for an app.
I suggest you either manually remove the lines in your template or disable the other plugin.
Apologies, this was an problem with my app store region not your plugin. Sorry again and thanks for your help.