Powerful and beautifully designed, intuitive interface.

This plugin is one of several plugins I install by default on every new WordPress-based website I work on.

It automates the process of hand-coding your own shortcodes but the manner in which it achieves this is what’s truly exemplary. I’m referring of course to the deliciously designed user interface that’s sprinkled with an array of convenient confrontational options without affecting the intuitive ease-of-use of this plugin.

This plugin truly simultaneously facilitates both novices and pros without one facilitation being at the expense of the other. One can create their shortcodes with as much expedience or complexity as they desire.

The support forum is actively responded to by the author and the plugin itself is sufficiently maintained. The plugin author demonstrates vigilance against WordPress related security exploits.