Spacing & Formatting Issues My Website

Hello All,

I’ve just built a new website for my parent company and I’m having spacing and formatting issues on several pages on the site. Below, I will give code and details on the specific issues and links to those pages.

1) Home Page: http://audiencefirstcomm.com/

–>The columns below the slider are uneven. The last column is up higher than the first two and I’d like to make it level to the first two. I’ve tried adding and removing spaces but it’s not correcting the issue.

–>The spacing below the columns, between them and the short bio, is an issue. As you can see, I add the HTML code on the front page (in the visual editor) because I couldn’t get it to work in the HTML editor. When I added it to the HTML editor, it “disappeared” when I saved the page and the profile photo ended up on the right side of the page under the third column with the text wrapping around it to the right of the photo and under it.

Here’s the code for the front page:

<p>
	[huge_it_slider id="1"]
</p>

<h2 style="text-align: center;">
	<br />
	<span style="color:#696969;"><strong><span style="font-family: verdana,geneva,sans-serif;"><span style="background-color:#ADD8E6;">Audience First Communications introduces the new content marketing equation:</span></span></strong></span>
</h2>

<h2 style="text-align: center;">
	<span style="color:#000080;"><strong><span style="font-family: verdana,geneva,sans-serif;"><span style="background-color:#ADD8E6;">Relevance + Reach = Revenue</span><span style="font-size:16px;"><sup><span style="background-color:#ADD8E6;">SM</span></sup></span></span></strong></span>
</h2>

<p>
	&nbsp;
</p>

<p>
	[bscolumns class="one_third"]
</p>

<p style="text-align: center;">
	<img alt="Is your message relevant to your audience?" class="aligncenter size-full wp-image-113" height="128" src="http://audiencefirstcomm.com/wp-content/uploads/2015/05/Relevant.png" width="128" />
</p>

<h3 style="text-align: center;">
	<strong>Relevance</strong>
</h3>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Your content needs to be relevant to your audience to connect with them. It needs speak directly to them, addressing their unique needs, culture, identity and concerns in a powerful way for it to be compelling to them. Only then can you expect to resonate with them enough to convert them to to brand loyalists who are repeat clients or other organizational stakeholders</span></span>.[/bscolumns]
</p>

<p>
	[bscolumns class="one_third"]
</p>

<p>
	&nbsp;
</p>

<p>
	<img alt="Is your content reaching your audience?" class="aligncenter size-full wp-image-112" height="128" src="http://audiencefirstcomm.com/wp-content/uploads/2015/05/Reach.png" width="128" />
</p>

<h3 style="text-align: center;">
	<span style="font-family:verdana,geneva,sans-serif;"><strong>Reach </strong></span>
</h3>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Is your written content reaching your audience where they want to be found? Have you chosen the right platforms and crafted messaging specifically for them? Have you chosen the right kind of content for the right stage of their journey? Unless your content reaches your audience where they are and in the manner they want and expect, it will not generate the marketing outcomes your organization desires.</span></span>[/bscolumns]
</p>

<p>
	[bscolumns class="one_third_last"]
</p>

<p>
	<img alt="Revenue" class="aligncenter size-full wp-image-114" height="119" src="http://audiencefirstcomm.com/wp-content/uploads/2015/05/Revenue.png" width="119" />
</p>

<h3 style="text-align: center;">
	<strong>Revenue</strong>
</h3>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Isn't the entire reason you engage in any marketing strategy to drive revenue? Well, marketing is about messaging and your written content is a key part of that messaging strategy. So, you must create the written content that resonates with your audience and reach them with your message using the right platforms and tools. Done correctly, this will get them to take action that benefits your organization and increases revenue.</span>[/bscolumns] </span>
</p>

<p>
	<span style="font-size:14px;"></p></span>
</p>

<p>
	<span style="font-size:14px;"><p></span>
</p>

<p>
	&nbsp;
</p>

<p>
	<a href="http://audiencefirstcomm.com/wp-content/uploads/2015/05/Professional-Profile-PictureSM.jpg" rel="" style="" target="" title=""><img alt="Professional Profile PictureSM" class="alignleft size-medium wp-image-296" height="300" src="http://audiencefirstcomm.com/wp-content/uploads/2015/05/Professional-Profile-PictureSM-199x300.jpg" style="margin-left: 8px; margin-right: 8px;" title="" width="199" /></a>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">I'm Dahna M. Chandler and I'm the Principal of Audience First Communications, Inc. A Washington, DC area communications professional specializing in written messaging, I launched this firm to bring my unique skill set as an award-winning business journalist and expert content writer to organizations that can leverage effectively them to tell their brand story. I help them tell their story in their voice. </span></span>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">I have&nbsp; over 20 years of content and copywriting and strong content marketing background that goes back at least that long. Using the equation I created: <span style="font-size:16px;"><strong>Relevance + Reach = Revenue</strong></span>, I help organizations in specific business sectors convey the message they want to their key audiences. </span></span>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Take a look around and reach out to me at (240) 428-4676 to learn more about how we can partner to achieve your 360-degree content marketing objectives.</span></span>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">I look forward to hearing from you shortly.</span></span>
</p>

<p>
	&nbsp;
</p>

<p>
	&nbsp;
</p>

2) “My Services” Page: http://audiencefirstcomm.com/audience_first_services/

In the visual editor, I make the header fonts bold and place the correct spacing above and below them. When I save the page and go look at it live, it shows up the way it does, as if I did not make the changes. I need “Corporate Content Writing” and “Content Writing Consulting” to look like “Content Writing Training”. Here’s the code for that page.

<p>
	<img alt="" class="alignright size-full wp-image-218" height="400" src="http://audiencefirstcomm.com/wp-content/uploads/2015/04/Gold-Key-Services.jpg" style="margin: 6px 8px;" title="" width="600" /><span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Let's face it; today, expert content writing skills provided by highly-skilled writers are the golden key that opens the door to more profitability with your content marketing initiatives. </span></span>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">I'm <a href="http://www.dahnawrites.com">an award-winning journalist</a> with over 20 years of professional experience writing print and online content and my absolute passion is writing. And, while I have multiple other marketing and business development skills that I can employ, the services I provide are all strictly related to content writing. </span></span>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Whether it's journalism and by-lined branded content or non-bylined digital and printable corporate content, I specialize in written communications consulting. With my expertise in inbound marketing, I an adept at helping your organization craft branded messages or consistently compelling stories that integrate into your 360-marketing strategy.</span></span> <span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">And, because I specialize only in content writing and related consulting services, I can easily integrate into your marketing team with that specific focus while allowing each member to be the expert they were hired to be.</span></span>
</p>

<p>
	<span style="font-size:16px;"><strong><span style="font-family: verdana,geneva,sans-serif;">Corporate Content Writing</span></strong></span>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">This specialized form of writing, particularly for content marketing and marketing automation programs, requires a writer with a varied background and a level of maturity and experience to reach a usually well-educated, busy professional corporate decision-maker or c-suite audience. I can expertly research and write the following content for those organizations seeking to reach their target audience or ideal lead with compelling content that elicits a specific response from them:</span></span>
</p>

<ul>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">White and issue papers</span></span>
	</li>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Subscription newsletter and other articles for printed and online newsletters</span></span>
	</li>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Case studies and b<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">usiness reports</span></span></span></span>
	</li>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Mission and vision statements</span></span>
	</li>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">eBooks and print books</span></span>
	</li>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Data sheets and o<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">ne-sheets</span></span></span></span>
	</li>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Bios and corporate backgrounders</span></span>
	</li>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Website and other copywriting </span></span>
	</li>
	<li>
		<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">Ghostwriting articles</span></span>
	</li>
</ul>

<p>
	<span style="font-size:16px;"><strong><span style="font-family: verdana,geneva,sans-serif;">Content Writing Consulting</span></strong></span>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">With my outstanding inbound marketing expertise, I can help you develop the portion of your content marketing strategy that is specifically for the purpose of promoting the content I've written to integrate into that strategy. Because all of my content is audience-driven, SEO- and reader-friendly and relatable, it can be created for use in every aspect of your inbound and outbound marketing plan. While I don't offer full content marketing strategy services or any content marketing execution services, be sure you request a quote for my content writing consulting services if you know you'll need this specific expertise to ignite your content marketing with effective content writing promotion.</span></span>
</p>

<p>
	<span style="font-size:16px;"><span style="font-family: verdana,geneva,sans-serif;"><strong>Content Writing Training</strong></span></span>
</p>

<p>
	<span style="font-size:14px;"><span style="font-family: verdana,geneva,sans-serif;">I can either conduct online training for your organization or be contracted to come to your organization to teach you how to create and promote expert content writing. I can show you how to create effective content for your blogs and other social media, your website, press campaigns, ebooks, white papers, case studies or any other written content you have. If your organization already has strong communications professionals on staff that would like to improve their content writing skills with modern strategies that are effective for today's content marketing plans, let me help with expert training.</span></span>
</p>

<p>
	<span style="font-size:12px;"><span style="font-family: verdana,geneva,sans-serif;">(* I reserve the right to decline any project of any type for any reason at any time without any explanation.)</span></span>
</p>

3) Blog: http://audiencefirstcomm.com/category/blog/

–>I’d like the header at the top of the page to NOT say “Category: Blog” but rather “Blog”.

–> I’d like the picture that’s in the blog article to show up as a thumbnail on the main blog page. I’d like all the articles I add to show a thumbnail. I’ve added it as a “Featured Image” but it’s still not showing up as a thumbnail.

4) Links and bolded text across the site is shrinking a font size.

If you look at the blog article (http://audiencefirstcomm.com/debunking-the-measurement-myth-digital-marketing-roi-is-measurable/) you’ll see this issue I’m referring to. The text is 14 pt (or it’s supposed to be). Whenever I add links or bold text, it shrinks the font size down to what appears to be 12 or 13 pt. How do I fix that across the site so it’s the same font as the rest of the text on each page?

Thank you. I appreciate your help.

Dahna