unwanted email
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After deleting the plugin and never opting-in to anything, I received email from the plugin author saying I’d opted in to something I never opted into. No unsubscribe link. This is the classic definition of unsolicited email.
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Well, that email you received is a double opt-in email that makes sure if you really want to subscribe to the marketing emails.
It is triggered in the plugin activation workflow where the user is asked if he is ok to share data with our licensing platform (which helps us better manage free and pro installs). The message there gives you the clear option to accept it or skip it (screenshot).
The only way why the system was able to email the double opt-in message to you is because you must have clicked “Allow & Continue”. Otherwise your email address could not have been saved in the licensing platform.
It seems to me that technically everything worked as designed, without any bugs.
Your complain is, that there is some default option that has tricked you into something that you didn’t want to do. As you see in the screenshot above, there is no default option, but a decision that you as a user must make. And the message contains all information about what you can expect if you accept.
Now, we could debate wether the design how users are being asked for the first opt-in during the activation workflow is ok or not. Without going into details about every pixel of the activation workflow my opinion on this is the following: Every design is a result of finding a good balance between pros and cons. There is never black and white, unfortunately. In regard of the activation workflow opt-in design I had next to no complains after thousands of activations. So for the vast majority of users the balance is fine like it is. Ergo I will keep it as is.
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