Add this code to you themes functions.php file, changing PRODUCT_ID for whatever the product are working on.
add_filter('woocommerce_variable_price_html', replace_variable_price');
function replace_variable_price($price) {
global $post;
if($post->ID == PRODUCT_ID) $price = "From 925 peso";
return $price;
}
I see that I can get the category title using:
single_cat_title()
but I still need to get the slug, which doesn’t appear so easy.